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How to Avoid Business Collapse

Most small businesses fail because they run out of cash – not because they may not be profitable.

Insufficient cash-flow is the main threat to fledgling businesses. Of course, there are many contributory factors in creating this problem and, over the long term, any business has to be profitable to survive. But the fact remains that most go to the wall due to a shortage of cash.

The best way around this problem is to ensure that your business is properly capitalised and to plan ahead for any cash-flow problems you fear for the future.

Maintaining cash-flow is perhaps more difficult at the moment than at any time in the past for many businesses, but there are many steps you can take as explained here.

It is vital to ascertain how much money your business will need – both for start-up and to be able to stay in business until you achieve profitability. Remember, most companies take a year or two to get going properly, so you’ll need sufficient funding to pay all costs for that time. When planning ahead, manage your own expectations. Many businessmen are unduly optimistic about future revenues. A good and realistic business plan.

An understanding of company accounts is also imperative. If you don’t have a good grasp of cash-flow, profit and loss and balance sheet issues – do something about it quickly.

And if you’re relatively new to business, face up to the fact that you lack experience in certain areas and take action before it’s too late. A good accountant is essential to help steer your company through troubled waters. You may also need expert advice in areas such as finance, purchasing, sales, production, and staffing issues.

Overall, though, remember that cash is king. So don’t underestimate how much cash you require. Review your cash-flow regularly.